Competitive Intelligence Spotlight: Cubic’s Anthony Verna on Gaining Market Insights

Competitive Intelligence Spotlight: Cubic’s Anthony Verna on Gaining Market Insights
Anthony Verna SVP Cubic Mission Solutions

TYSONS CORNER, VA, July 7, 2020 — ArchIntel is pleased to unveil the first in a series of interviews with Competitive Intelligence and GovCon executives who share their insights about creating and sustaining a competitive advantage.

Anthony Verna, senior vice president of strategy and business development at Cubic‘s (NYSE: CUB) mission solutions business, recently spoke to ArchIntel for an in-depth conversation on competitive intelligence.

In the Q&A, Verna points out that “competitive intelligence isn’t just about competitors. It’s about the overall market, knowing how solutions are being provided and finding where the gaps are and what the trends will be. Those answers need to be based on customer input, as well as what you’ve learned from research and intelligence sources.”

Click here to read the first edition of our Competitive Intelligence Spotlight Series with Anthony Verna. You can find all the interview of ArchIntel’s ‘Competitive Intelligence Spotlight Series’ right here.

About ArchIntel:

ArchIntel provides business leaders with customized, actionable daily intelligence and situational awareness about their competitors, customers and partners delivered in concise newsletter format by email at 6 a.m. and online at archintel.com. By leveraging highly-customized search engines crafted to the precise specifications of each ArchIntel customer, a human intelligence team of account-dedicated researchers, writers and editors construct daily intelligence briefings that help executives identify critical information. ArchIntel researchers leverage proactive sourcing to deliver highly-customized daily intelligence reports.

While traditional open-source intelligence providers rely upon mainstream media, social media platforms, customer specialized public domains, and private resources, ArchIntel researchers take it a step further to leverage untraditional sources of actionable intelligence. This includes patent and trademarks, human capital movement, site-specific reporting, and customizable manual searches. ArchIntel houses all daily intelligence briefings in private, secured interactive archives with user-friendly features.

ArchIntel Daily Intelligence Brief subscribers can utilize the interactive archive to collaborate around all sourced intelligence. ArchIntel serves as a competitive intelligence library, and a business and corporate development tool. ArchIntel is part of a larger network that reaches over 150,000 daily subscribers; half of ArchIntel’s customers are leaders of Fortune 1000 companies. To request a complimentary customized Daily Intelligence Briefing, please visit archintel.com or call 703-226-7009.

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