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Tag Archives: rebranding

Jacobs Unveils New Brand, Tagline to Reflect Strategic Transformation; Steve Demetriou Quoted

Jacobs Engineering Group (NYSE: JEC) has launched a new brand and logo and adopted the tagline “Challenging today. Reinventing tomorrow.” to mark its transition from an engineering and construction firm to a global technology-driven platforms company and reflect its diverse and inclusive perspectives.

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IAI Continues National Security Market Push Under New Name; Dave Dzaran Comments

Integrity Applications Inc. has adopted the name Centauri following its combination with Xebec Global and Dependable Global Solutions. Centauri, led by former IAI CEO Dave Dzaran, aims to integrate multiple technology platforms in a push to help defense and intelligence agencies perform national security missions, the company said Tuesday. “Over …

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HDS Federal Adopts ‘Hitachi Vantara Federal’ as New Corporate Name; David Turner Comments

Hitachi Data Systems’ federal business has officially used Hitachi Vantara Federal as its new company name in an effort to advance the delivery of big data, analytics and internet of things platforms and services to government and commercial clients. Hitachi Vantara Federal said Monday the rebrand seeks to reflect its …

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Stu Shea: Former Harris Gov’t Services Unit Emerges as ‘Peraton’ in Push for Nat’l Security Innovation

The former government services business of Harris Corp. (NYSE: HRS) that private equity firm Veritas Capital acquired in April has adopted the name Peraton after temporarily operating as MHVC Acquisition Corp. Peraton said Friday its new name derives from the concept that the company supports government customer missions that are critical to national …

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CSRA Unveils New Tagline, Website as Part of Rebranding Effort

TYSONS CORNER, VA, Jan. 25, 2017 — CSRA (NYSE: CSRA) has unveiled a new tagline and website as part of a rebranding effort to showcase the company’s goal to attract and nurture talent and facilitate innovation to support customer missions, ExecutiveBiz reported Tuesday. The company said Monday the redesigned website features a blog …

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ICF International Rebrands as ICF, Adopts New Logo

TYSONS CORNER, VA, Sept. 22, 2016 — ICF International (Nasdaq: ICFI) has rebranded as “ICF” and launched a new logo and website in line with its 10th anniversary as a publicly traded company on the Nasdaq stock exchange, ExecutiveBiz reported Wednesday. The rebranding aims to highlight the company’s diverse business model and recognize the …

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Lockheed Adopts New Name for Former Mission Systems & Training Unit

TYSONS CORNER, VA, Aug. 8, 2016 — Lockheed Martin‘s (NYSE: LMT) mission systems and training business will operate under the rotary and mission systems brand beginning Sept. 5 in a change that seeks to reflect the company’s expanded portfolio following the acquisition of Sikorsky Aircraft, ExecutiveBiz reported Friday. The rebranded rotary and mission …

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Drone USA to Buy West Coast Machine Parts Supplier Through Cash-and-Stock Deal

New York-based Drone USA has signed a letter of intent to buy an unidentified West Coast-based supplier of machine parts, spares and replacement tools to the defense and commercial sectors through a cash-and-stock transaction of an undisclosed sum. Drone USA CEO Michael Bannon said Thursday he expects the transaction to …

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Former Sterling Global Operations Unveils New Name in Rebranding Effort

TYSONS CORNER, VA, April 6, 2016 — Sterling Global Operations has rebranded into Janus Global Operations following its acquisition of several risk management and security companies, ExecutiveBiz reported Tuesday. Janus Global said Monday the purchase of Janus Security International, SNE Special Projects and Tundra Security Afghanistan has led to the rebranding effort. “Our …

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