This morning, the U.S. Department of Health and Human Services’ Substance Abuse and Mental Health Services Administration (SAMHSA) awarded ICF International a five-year contract worth potentially $7 million.
Under the terms of the contract, ICF will assist the Center for Substance Abuse Prevention (CSAP) in creating and delivering messages that emphasize the positive aspects of substance abuse prevention by combining its strategic communications capabilities along with those of its subsidiary, Macro International (ICF Macro).
“Winning this new and large contract underscores the strength of the ICF and ICF Macro combination, ” said ICF senior vice president Kris Tremaine. “Together, ICF International now offers one of the largest marketing and communications agency capabilities in the Washington, D.C. area.”
Specifically, ICF will attempt to deliver the message that prevention works, is cost-efficient, and can positively impact the community. ICF will play an integral part in advancing prevention communications to selected target audiences, thereby reducing the impact of risk factors for substance abuse.