Salesforce’s Michael Parker on Addressing Talent Gap Through Tech Investments

Michael Parker, vice president of business development at Salesforce (NYSE: CRM), said government leaders looking to address the talent gap and meet missions should invest in technologies.

“With the right investment in technology and talent, leaders can manage through the current challenges and achieve a posture where positive change is a constant, iterative and accepted part of the landscape,” Parker wrote in an article published on Carahsoft.com.

He said agencies should identify specific pain points that need to be addressed and help customers understand how an iterative approach to fielding digital services on an Agile platform could help deliver improved user experiences.

“Finally, it is critical for everyone involved to understand the end state we are working toward for every branch, mission and situation,” Parker said.

“In place of siloed, legacy systems, the goal is a modern, flexible and iterative platform where personnel, systems and data are brought together to empower teams with comprehensive views of situations, data-driven suggestions and automated workflows,” he added.

Parker highlighted the need for agencies to come up with mobile-first digital services for warfighters to improve their user experience.

He cited the updated case management system of the Los Angeles County Public Defender’s Office and the Status Query and Response Exchange System or SQUARES of the Department of Veterans Affairs as examples of how the government could deliver better user experiences.

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