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Bridget Medeiros SVP

Competitive Intelligence Spotlight #31: NCI’s Bridget Medeiros on CI-Driven Decision Making, Collaborative Approach for Govt Business Pursuits

TYSONS CORNER, VA, October 20, 2020 — ArchIntel is honored to present the 31st in a series of interviews with Competitive Intelligence and GovCon executives who share their insights about creating and sustaining a competitive advantage.

Bridget Medeiros, senior vice president and chief growth officer at NCI Information Systems, gave ArchIntel an overview of how the company transformed its approach to pursuing business opportunities in the government services sector. In an interview, Medeiros discussed how NCI is applying competitive intelligence in order to gain insight into the market landscape and to determine teaming partners for making bids on government projects.

“We measure success at NCI by determining how the analysis leads to decision making in our capture and new opportunities. We see this in the business outcome, and measure it by how competitive intelligence allows us to be a data point of information that tells us about the competitive landscape.”

To read Bridget Medeiros’ full interview, and gain insight into other competitive intelligence and analysis experts’ perspectives, view ArchIntel’s ‘Competitive Intelligence Spotlight Series.’

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