Tag Archives: branding

Parsons Launches ‘Quest Mark’ Logo; Chuck Harrington Quoted

Parsons (NYSE: PSN) has unveiled a new logo that seeks to reflect the company’s efforts and commitment to delivering “a better, safer and more connected world.” Centreville, Va.-based Parsons said Monday the “Quest Mark” logo features angles to reflect the company’s ability to address challenges from different perspectives, green-to-blue gradient to showcase its leadership in various domains and a gap in the logo to indicate its position as a disruptor.

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Northrop Unveils New Logo

Northrop Grumman (NYSE: NOC) has launched a new logo that reflects the “pioneering spirit” of its employees. The company said the “Forward Mark” logo seeks to demonstrate the aerospace and defense company’s determination to lead the way in technological advancements.

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AT&T Designs New FirstNet Visual Identity

TYSONS CORNER, VA, Jan. 24, 2018 — AT&T (NYSE: T) has established a visual brand for the First Responder Network Authority‘s communications products and services in support of public safety, ExecutiveBiz reported Tuesday. Chris Sambar, a senior vice president at AT&T, said in a blog post published Monday that the new …

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DMI Buys Digital Marketing Agency Pappas Group; Jay Sunny Bajaj Comments

Digital Management Inc. has acquired Washington-based Pappas Group for an undisclosed amount to add marketing and branding services to DMI’s enterprise mobile technology portfolio. DMI and Pappas seek to help enterprises build brands and relationships with customers by using mobile, analytics and data management platforms, DMI said Tuesday. “To win …

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Michael Inacker Named Siemens AG VP for Corporate Communications; Peter Loscher Comments

Siemens AG (NYSE: SI) has appointed Michael Inacker, assistant editor-in-chief of German newspaper Handelsblatt and head of its Berlin office, as its vice president of corporate communications and branding. Inacker will lead Siemens’ external and internal communications and report directly to president and CEO Peter Löscher beginning Oct. 1, Siemens said …

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