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Beth Goode Director of CI and PTW SOS International

Competitive Intelligence Spotlight #39: Beth Goode Discusses Role as SOSi’s CI & Price-to-Win Director

TYSONS CORNER, VA, December 15, 2020 — ArchIntel is glad to present the 39th in a series of interviews with Competitive Intelligence and GovCon executives who share their insights about creating and sustaining a competitive advantage.

Beth Goode, director of competitive intelligence and price to win at SOS International, discussed the processes and tools she uses to produce data-driven reports to help inform the government services contractor’s decisions in a recent Q&A conversation with ArchIntel. She also offered her perspective on some of the essential CI skills and the role technology is playing in that field.

“Every assessment and recommendation I provide puts my reputation on the line. It is a lot of pressure, but at the end of the day a strong Competitive Intelligence group is a balance of art and science, responsible for helping to inform the company’s strategy and drive decision making.”

To read Beth Goode‘s full interview, and gain insight into other competitive intelligence and analysis experts’ perspectives, view ArchIntel’s “Competitive Intelligence Spotlight Series.”

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