TYSONS CORNER, VA April 1, 2015 — Executive Mosaic — GovCon Executive reported Tuesday on Leidos (NYSE: LDOS) securing the naming rights to the Ripken Stadium, a deal that Melissa Koskovich, senior vice president and director of communications and marketing at Leidos, sees as opening new opportunities for the company to engage its customers, attract fresh business and cultivate relationships.
The Baltimore Sun covered Monday the negotiations that will see the decade-old venue change its name to “Leidos Field at Ripken Stadium” on June 19.
“We’re going to sponsor Military Appreciation Night, we’ll have a club-level suite where we can bring guests from different charities stated Koskovich.”
The report also cited Leidos CEO Roger Krone’s prepared remarks, which pointed to the company’s strong presence in Aberdeen, where many of its employees and clients are situated.
“We have found sports engagements like this and our partnership with [Major League Soccer] team D.C. United to be an effective way to brand our company while at the same time enabling us to
engage with employees and the local community, ” said Krone, a Wash100 inductee for 2015.
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